Fortress Surgeon Digital Marketing, a specialist electronic advertising agency, announces a broadened search engine optimization solution for plastic surgeons, concentrating on on-line presence, patient engagement, and technique development. In her previous role as VP of Biddable Media Daga concentrated on the advertising and marketing of health and wellness & wellness brand names through all lifecycle stages: starting from clinical test employment campaigns, through the pre-launch market-shaping, launch and promotional phase, ending with patent expiry and advertising sunsetting.

Among the important things Martin enjoys most about his function is the chance to study and comprehend the nuances of both well established and brand-new markets, and with expanding his understanding of them seek the Holy Grail of product-market fit.

It was these early tests that drove Underscore's focus on information driven programs and ROI dimension, an essential differentiation in the sector. She believes Underscore is the model for exactly how media and marketing firms should, and will, advance in the future.

While at Underscore, she invested three years showing Internet search engine Marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years ago, when they figured out how to map Nielsen data to Yahoo's target market base and confirm out ROI from electronic media to retail purchase.