Citadel, a specialist electronic advertising and marketing company, announces an increased search engine optimization solution for cosmetic surgeons, focusing on on-line presence, client interaction, and practice development. Lauren's concentrate on ROI and interest for finding the crucial information that change projects from great to excellent consist of creating a grand range multivariate test structure using fractional factorial evaluation for understanding ROI potential in Fortress Surgeon Digital Marketing media across Pfizer Rx brands within the Pfizer for Living portfolio, and establishing a forecast method for anticipating ROI prior to media financial investment.

A 25-year veteran in the healthcare marketing and advertising space, Tracey started her occupation as an agency account individual for a selection of pharma brands and later led the advertising and marketing effort to introduce a first-of-its kind website in the glasses and eyecare room.

He leads a team of media method, media preparation, media purchasing and media implementation specialists that collaboratively make sure that project goals are attained in order to take full advantage of roi and involvements. Lauren's occupation in digital and media began in the 90's, just as electronic became a viable advertising channel.

While at Underscore, she invested three years instructing Search Engine Advertising and marketing at the WSE College in Krakow. Among her faves memories of working at Underscore was years ago, when they identified how to map Nielsen data to Yahoo's audience base and show out ROI from electronic media to retail acquisition.