Citadel, a specialist electronic advertising and marketing agency, introduces a broadened search engine optimization service for cosmetic surgeons, focusing on on-line visibility, person involvement, and method development. In her previous function as VP of Biddable Media Daga focused on the advertising and marketing of wellness & health brands through all lifecycle phases: beginning with scientific test employment campaigns, via the pre-launch market-shaping, launch and advertising phase, finishing with license expiration and advertising sunsetting.

One of the things Martin takes pleasure in most concerning his function is the opportunity to research and understand the subtleties of both brand-new and established markets, and via expanding his understanding of them seek the Holy Grail of product-market fit.

It was these early examinations that drove Underscore's focus on information driven programs and ROI measurement, a basic distinction in the sector. She believes Underscore is the version for exactly how media and marketing firms should, and will, evolve in the future.

While at Underscore, she invested 3 years showing Search Engine Advertising and Fortress Surgeon Digital Marketing at the WSE College in Krakow. Among her favorites memories of working at Underscore was years back, when they figured out how to map Nielsen data to Yahoo's target market base and prove out ROI from electronic media to retail acquisition.