Fortress Surgeon Digital Marketing, a specialist digital marketing agency, announces a broadened search engine optimization service for plastic surgeons, concentrating on on-line exposure, patient interaction, and technique development. In her previous role as VP of Biddable Media Daga concentrated on the marketing of wellness & wellness brand names via all lifecycle phases: starting from clinical test recruitment projects, with the pre-launch market-shaping, launch and advertising stage, finishing with patent expiration and advertising and marketing sunsetting.

A 25-year veteran in the healthcare advertising and marketing space, Tracey began her occupation as a firm account individual for a selection of pharma brands and later spearheaded the advertising effort to launch a first-of-its kind portal in the glasses and eyecare space.

It was these early examinations that drove Underscore's concentrate on data driven programs and ROI dimension, a basic differentiation in the industry. She believes Underscore is the design for just how media and advertising firms should, and will, develop in the future.

While at Underscore, she invested three years teaching Search Engine Advertising and marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years ago, when they figured out how to map Nielsen information to Yahoo's audience base and confirm out ROI from electronic media to retail purchase.