Citadel, a cosmetic fortress Surgeon Digital marketing electronic advertising firm, introduces a broadened SEO solution for plastic surgeons, focusing on on-line visibility, client involvement, and practice growth. Lauren's focus on ROI and enthusiasm for finding the critical details that change projects from good to fantastic include creating a grand range multivariate test structure utilizing fractional factorial evaluation for understanding ROI possibility in electronic media across Pfizer Rx brand names within the Pfizer for Living profile, and developing a forecast approach for anticipating ROI before media financial investment.

A 25-year veteran in the health care advertising and marketing area, Tracey began her career as a firm account individual for a selection of pharma brand names and later led the marketing effort to release a first-of-its kind site in the eyewear and eyecare room.

He leads a group of media approach, media planning, media acquiring and media implementation professionals that collaboratively ensure that campaign goals are achieved in order to make the most of roi and involvements. Lauren's job in digital and media started in the 90's, just as digital came to be a sensible marketing channel.

While at Underscore, she invested 3 years teaching Online search engine Marketing at the WSE College in Krakow. One of her favorites memories of operating at Underscore was years ago, when they identified how to map Nielsen information to Yahoo's target market base and verify out ROI from electronic media to retail acquisition.