Fortress Surgeon Digital Marketing, a cosmetic surgeon digital marketing company, introduces an expanded SEO solution for cosmetic surgeons, concentrating on on-line presence, person involvement, and method growth. Lauren's concentrate on ROI and interest for finding the vital information that transform projects from great to wonderful include developing a grand range multivariate examination structure utilizing fractional factorial evaluation for recognizing ROI possibility in electronic media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and establishing an estimate method for forecasting ROI prior to media investment.

A 25-year veteran in the medical care advertising and marketing area, Tracey began her career as an agency account person for a selection of pharma brands and later on led the marketing initiative to release a first-of-its kind website in the glasses and eyecare room.

He leads a group of media strategy, media preparation, media acquiring and media implementation professionals who collaboratively make sure that campaign objectives are achieved in order to make best use of roi and involvements. Lauren's job in digital and media started in the 90's, just as digital came to be a viable advertising and marketing channel.

While at Underscore, she invested three years showing Internet search engine Advertising at the WSE College in Krakow. Among her faves memories of working at Underscore was years ago, when they figured out exactly how to map Nielsen data to Yahoo's target market base and prove out ROI from digital media to retail acquisition.