Fortress Surgeon Digital Marketing, a specialist digital advertising company, announces a broadened search engine optimization service for cosmetic surgeons, concentrating on on-line exposure, client involvement, and technique growth. Lauren's focus on ROI and passion for finding the vital details that change projects from excellent to wonderful consist of creating a grand range multivariate test structure using fractional factorial evaluation for comprehending ROI possibility in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and creating an estimate approach for forecasting ROI before media investment.

One of the important things Martin enjoys most about his duty is the possibility to study and recognize the nuances of both new and well established markets, and via growing his understanding of them try to find the Holy Grail of product-market fit.

He leads a team of media technique, media planning, media buying and media execution experts who collaboratively make certain that campaign goals are attained in order to optimize roi and involvements. Lauren's job in electronic and media started in the 90's, equally as electronic became a practical advertising and marketing channel.

While at Underscore, she invested three years instructing Search Engine Marketing at the WSE University in Krakow. Among her favorites memories of operating at Underscore was years back, when they identified exactly how to map Nielsen data to Yahoo's audience base and show out ROI from electronic media to retail acquisition.