Fortress surgeon digital Marketing, a surgeon electronic advertising and marketing firm, reveals a broadened SEO solution for cosmetic surgeons, concentrating on on-line presence, person engagement, and method growth. Lauren's concentrate on ROI and passion for locating the vital details that change projects from good to terrific include developing a grand scale multivariate examination structure making use of fractional factorial analysis for recognizing ROI potential in electronic media across Pfizer Rx brand names within the Pfizer for Living portfolio, and creating a forecast method for forecasting ROI prior to media financial investment.

One of the things Martin appreciates most about his duty is the opportunity to research and understand the nuances of both well-known and new markets, and through growing his understanding of them try to find the Holy Grail of product-market fit.

It was these early tests that drove Underscore's focus on data driven programs and ROI measurement, a fundamental differentiation in the industry. She believes Underscore is the version for exactly how media and advertising firms should, and will, evolve in the future.

While at Underscore, she spent 3 years teaching Online search engine Advertising and marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years back, when they found out exactly how to map Nielsen information to Yahoo's audience base and confirm out ROI from electronic media to retail purchase.