Fortress Surgeon Digital Marketing, a doctor digital advertising and marketing firm, reveals a broadened search engine optimization solution for cosmetic surgeons, concentrating on online presence, client involvement, and practice growth. Lauren's focus on ROI and enthusiasm for locating the vital information that transform projects from excellent to great consist of creating a grand scale multivariate examination structure making use of fractional factorial analysis for comprehending ROI potential in electronic media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and developing an estimate strategy for predicting ROI before media financial investment.

A 25-year veteran in the medical care marketing and advertising room, Tracey started her profession as a company account person for a variety of pharma brand names and later on headed the advertising and marketing effort to introduce a first-of-its kind portal in the glasses and eyecare space.

He leads a group of media method, media planning, media buying and media implementation experts that collaboratively make sure that campaign goals are accomplished in order to optimize roi and involvements. Lauren's occupation in digital and media began in the 90's, equally as digital became a viable advertising and marketing network.

While at Underscore, she spent 3 years educating Internet search engine Advertising at the WSE University in Krakow. One of her faves memories of working at Underscore was years earlier, when they identified just how to map Nielsen data to Yahoo's target market base and show out ROI from digital media to retail purchase.