Fortress Surgeon Digital Marketing, a surgeon digital advertising company, announces a broadened SEO solution for cosmetic surgeons, focusing on online visibility, patient involvement, and method development. Lauren's focus on ROI and interest for locating the crucial information that transform projects from excellent to terrific include creating a grand range multivariate test structure utilizing fractional factorial analysis for comprehending ROI potential in digital media across Pfizer Rx brand names within the Pfizer for Living portfolio, and creating an estimate approach for anticipating ROI before media financial investment.
A 25-year expert in the health care advertising and marketing area, Tracey began her job as an agency account person for a range of pharma brand names and later on led the marketing initiative to launch a first-of-its kind website in the eyeglasses and eyecare room.
He leads a group of media strategy, media planning, media buying and media implementation specialists who collaboratively guarantee that campaign goals are attained in order to optimize roi and interactions. Lauren's occupation in digital and media began in the 90's, just as digital became a viable marketing channel.
While at Underscore, she invested 3 years educating Online search engine Marketing at the WSE University in Krakow. Among her faves memories of operating at Underscore was years ago, when they figured out how to map Nielsen data to Yahoo's target market base and show out ROI from digital media to retail acquisition.