Fortress Surgeon Digital Marketing, a surgeon electronic advertising firm, reveals an increased search engine optimization solution for plastic surgeons, concentrating on on-line presence, client engagement, and practice development. Lauren's focus on ROI and interest for discovering the vital information that change campaigns from good to fantastic include establishing a grand range multivariate test structure using fractional factorial analysis for understanding ROI capacity in electronic media across Pfizer Rx brands within the Pfizer for Living profile, and creating a forecast method for anticipating ROI before media investment.
A 25-year veteran in the health care marketing and advertising room, Tracey started her profession as a company account person for an array of pharma brand names and later headed the marketing effort to release a first-of-its kind portal in the glasses and eyecare room.
It was these very early tests that drove Underscore's focus on data driven programs and ROI measurement, a basic distinction in the industry. She believes Underscore is the model for just how media and advertising and marketing agencies should, and will, progress in the future.
Steph has more than two decades of pharma & life scientific researches company experience, with the majority of her job focused on introducing new products in brand-new and existing classifications ranging from diabetes mellitus to rare disease. Submit an evaluation to aid others discover recommended advertising and marketing firms.