Citadel, a cosmetic Fortress Surgeon Digital Marketing digital advertising company, announces an expanded SEO service for cosmetic surgeons, focusing on on-line presence, individual interaction, and technique growth. Lauren's concentrate on ROI and interest for locating the essential details that change campaigns from great to wonderful include developing a grand range multivariate examination framework utilizing fractional factorial analysis for understanding ROI possibility in digital media across Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing a projection approach for predicting ROI before media financial investment.

A 25-year veteran in the healthcare advertising and marketing area, Tracey started her profession as a company account individual for an array of pharma brand names and later on pioneered the advertising effort to release a first-of-its kind portal in the glasses and eyecare area.

He leads a team of media approach, media planning, media buying and media execution specialists who collaboratively make sure that project objectives are attained in order to make best use of roi and engagements. Lauren's career in digital and media began in the 90's, just as electronic became a feasible advertising network.

While at Underscore, she spent three years educating Internet search engine Marketing at the WSE University in Krakow. Among her faves memories of working at Underscore was years earlier, when they determined just how to map Nielsen data to Yahoo's target market base and verify out ROI from digital media to retail acquisition.