Fortress Surgeon Digital Marketing, a specialist electronic marketing firm, introduces an expanded SEO solution for cosmetic surgeons, concentrating on online exposure, patient interaction, and technique growth. Lauren's focus on ROI and passion for finding the vital information that change projects from excellent to fantastic include developing a grand range multivariate test framework using fractional factorial evaluation for comprehending ROI capacity in electronic media throughout Pfizer Rx brand names within the Pfizer for Living profile, and establishing a projection strategy for predicting ROI prior to media financial investment.
Among the important things Martin delights in most regarding his function is the chance to research and comprehend the subtleties of both well established and brand-new markets, and via expanding his understanding of them look for the Holy Grail of product-market fit.
He leads a team of media strategy, media preparation, media acquiring and media implementation specialists who collaboratively make sure that campaign objectives are accomplished in order to make the most of roi and interactions. Lauren's profession in digital and media started in the 90's, just as electronic ended up being a practical marketing network.
While at Underscore, she spent 3 years educating Online search engine Marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years ago, when they figured out how to map Nielsen data to Yahoo's audience base and show out ROI from electronic media to retail acquisition.