Citadel, a specialist electronic advertising agency, introduces a broadened search engine optimization solution for cosmetic surgeons, concentrating on on-line presence, patient interaction, and method development. In her previous duty as VP of Biddable Media Daga specialized in the advertising of health and wellness & health brands with all lifecycle stages: beginning with professional test employment projects, with the pre-launch market-shaping, launch and advertising stage, finishing with patent expiry and advertising sunsetting.

One of the important things Martin appreciates most regarding his function is the possibility to research study and comprehend the subtleties of both brand-new and recognized markets, and through expanding his understanding of them seek the Holy Grail of product-market fit.

It was these very early tests that drove Underscore's focus on data driven programs and ROI measurement, a fundamental differentiation in the market. She believes Underscore is the version for exactly how media and advertising and marketing companies should, and will, progress in the future.

While at Underscore, she invested 3 years showing Search Engine Marketing at the WSE College in Krakow. One of her favorites memories of working at Underscore was years earlier, when they determined how to map Nielsen data to Yahoo's target market base and confirm out ROI from Fortress Surgeon Digital Marketing media to retail acquisition.