Citadel, a doctor digital advertising and marketing firm, reveals an increased SEO solution for plastic surgeons, concentrating on online presence, individual involvement, and technique growth. Lauren's concentrate on ROI and interest for locating the essential details that transform campaigns from excellent to wonderful include creating a grand scale multivariate examination structure using fractional factorial analysis for recognizing ROI possibility in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing a projection method for predicting ROI prior to media investment.

A 25-year professional in the healthcare marketing and advertising room, Tracey started her profession as an agency account individual for a variety of pharma brand names and later headed the advertising effort to introduce a first-of-its kind site in the glasses and eyecare area.

He leads a group of media strategy, media planning, media buying and media execution experts who collaboratively ensure that campaign goals are attained in order to make best use of engagements and ROI. Lauren's profession in digital and media started in the 90's, equally as electronic became a viable advertising and marketing channel.

While at Underscore, she spent 3 years teaching Search Engine Advertising at the WSE College in Krakow. One of her faves memories of working at Underscore was years ago, when they identified how to map Nielsen data to Yahoo's target market base and confirm out ROI from Fortress Surgeon Digital Marketing media to retail purchase.