fortress surgeon digital marketing, a specialist digital advertising and marketing agency, introduces an increased search engine optimization solution for cosmetic surgeons, concentrating on on-line visibility, individual involvement, and method development. Lauren's concentrate on ROI and interest for discovering the crucial information that change projects from great to excellent include creating a grand scale multivariate examination structure utilizing fractional factorial analysis for understanding ROI possibility in digital media across Pfizer Rx brand names within the Pfizer for Living portfolio, and creating a projection strategy for predicting ROI before media financial investment.
A 25-year professional in the health care marketing and advertising room, Tracey began her job as a company account individual for an array of pharma brands and later on pioneered the advertising and marketing effort to introduce a first-of-its kind portal in the eyeglasses and eyecare area.
He leads a group of media technique, media planning, media acquiring and media implementation experts that collaboratively make certain that campaign goals are achieved in order to make the most of involvements and ROI. Lauren's career in electronic and media started in the 90's, equally as electronic ended up being a practical advertising network.
While at Underscore, she spent 3 years instructing Search Engine Advertising and marketing at the WSE University in Krakow. Among her favorites memories of operating at Underscore was years earlier, when they found out how to map Nielsen data to Yahoo's audience base and prove out ROI from digital media to retail acquisition.