Fortress Surgeon Digital Marketing, a cosmetic surgeon electronic marketing agency, announces a broadened search engine optimization service for cosmetic surgeons, concentrating on online exposure, patient interaction, and technique growth. In her previous function as VP of Biddable Media Daga focused on the advertising of health & health brand names with all lifecycle stages: beginning with professional test recruitment projects, with the pre-launch market-shaping, launch and promotional stage, ending with license expiration and advertising and marketing sunsetting.

A 25-year expert in the medical care advertising and marketing area, Tracey started her occupation as a firm account individual for a range of pharma brands and later on headed the marketing initiative to release a first-of-its kind portal in the eyewear and eyecare area.

It was these very early tests that drove Underscore's concentrate on data driven programs and ROI dimension, a basic differentiation in the industry. She believes Underscore is the model for how media and marketing agencies should, and will, progress in the future.

While at Underscore, she spent 3 years teaching Search Engine Advertising at the WSE University in Krakow. Among her faves memories of operating at Underscore was years earlier, when they found out exactly how to map Nielsen data to Yahoo's target market base and verify out ROI from electronic media to retail acquisition.