Fortress Surgeon Digital Marketing, a cosmetic surgeon electronic advertising firm, announces an increased SEO service for plastic surgeons, focusing on online visibility, patient interaction, and technique growth. In her previous role as VP of Biddable Media Daga focused on the advertising of health and wellness & wellness brands through all lifecycle phases: starting from medical test recruitment campaigns, with the pre-launch market-shaping, launch and advertising stage, finishing with patent expiry and advertising sunsetting.
A 25-year expert in the medical care marketing and advertising area, Tracey started her profession as a company account individual for an array of pharma brand names and later pioneered the advertising and marketing effort to release a first-of-its kind website in the glasses and eyecare room.
It was these very early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, an essential distinction in the industry. She believes Underscore is the design for exactly how media and advertising firms should, and will, develop in the future.
While at Underscore, she spent three years educating Search Engine Marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years earlier, when they determined how to map Nielsen information to Yahoo's audience base and show out ROI from electronic media to retail acquisition.