Fortress Surgeon Digital Marketing, a surgeon electronic advertising and marketing agency, reveals an increased SEO service for cosmetic surgeons, focusing on online presence, person engagement, and technique development. Lauren's focus on ROI and passion for locating the crucial details that transform projects from excellent to terrific include developing a grand scale multivariate examination structure using fractional factorial analysis for recognizing ROI possibility in digital media throughout Pfizer Rx brand names within the Pfizer for Living profile, and creating an estimate strategy for predicting ROI before media investment.

One of the things Martin appreciates most concerning his duty is the opportunity to study and understand the nuances of both well established and brand-new markets, and with expanding his understanding of them seek the Holy Grail of product-market fit.

It was these very early examinations that drove Underscore's focus on data driven programs and ROI dimension, an essential distinction in the industry. She thinks Underscore is the model for exactly how media and marketing companies should, and will, develop in the future.

While at Underscore, she invested three years instructing Internet search engine Marketing at the WSE College in Krakow. One of her favorites memories of working at Underscore was years earlier, when they determined just how to map Nielsen data to Yahoo's audience base and confirm out ROI from digital media to retail acquisition.