Fortress Surgeon Digital Marketing, a specialist electronic advertising company, introduces an increased search engine optimization service for cosmetic surgeons, concentrating on online presence, individual interaction, and practice development. Lauren's focus on ROI and passion for discovering the vital information that transform projects from great to wonderful include establishing a grand scale multivariate test structure making use of fractional factorial evaluation for recognizing ROI potential in digital media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing a forecast approach for predicting ROI prior to media financial investment.

A 25-year veteran in the medical care advertising and marketing room, Tracey started her occupation as a firm account individual for an array of pharma brands and later on pioneered the advertising and marketing effort to release a first-of-its kind website in the glasses and eyecare space.

He leads a group of media strategy, media preparation, media buying and media execution specialists that collaboratively make certain that project goals are achieved in order to make the most of roi and interactions. Lauren's occupation in electronic and media began in the 90's, equally as electronic came to be a practical advertising and marketing channel.

While at Underscore, she spent 3 years showing Online search engine Marketing at the WSE College in Krakow. One of her favorites memories of operating at Underscore was years ago, when they determined just how to map Nielsen information to Yahoo's target market base and show out ROI from digital media to retail acquisition.