Citadel, a doctor digital marketing agency, introduces a broadened SEO solution for plastic surgeons, concentrating on on-line visibility, client engagement, and technique growth. Lauren's focus on ROI and enthusiasm for finding the important details that change campaigns from excellent to terrific consist of creating a grand range multivariate test structure making use of fractional factorial evaluation for comprehending ROI potential in electronic media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and establishing a projection technique for predicting ROI prior to media investment.

A 25-year expert in the medical care advertising and marketing space, Tracey started her occupation as a firm account person for a selection of pharma brand names and later pioneered the marketing effort to launch a first-of-its kind site in the glasses and eyecare area.

He leads a team of media method, media planning, media acquiring and media implementation professionals who collaboratively guarantee that project objectives are attained in order to optimize interactions and ROI. Lauren's occupation in digital and media started in the 90's, just as digital became a feasible advertising and marketing network.

While at Underscore, she spent three years instructing Search Engine Marketing at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years ago, when they identified exactly how to map Nielsen data to Yahoo's target market base and prove out ROI from Fortress Surgeon Digital Marketing media to retail acquisition.