Citadel, a specialist electronic marketing agency, introduces a broadened SEO service for plastic surgeons, concentrating on on-line visibility, client interaction, and method development. Lauren's concentrate on ROI and passion for discovering the vital information that transform campaigns from great to fantastic include developing a grand range multivariate test structure making use of fractional factorial analysis for recognizing ROI possibility in electronic media throughout Pfizer Rx brand names within the Pfizer for Living profile, and creating an estimate strategy for predicting ROI prior to media investment.

A 25-year expert in the health care marketing and advertising room, Tracey began her profession as a company account individual for a variety of pharma brands and later on led the advertising effort to launch a first-of-its kind portal in the eyewear and eyecare space.

He leads a team of media strategy, media planning, media purchasing and media implementation professionals that collaboratively make certain that campaign goals are achieved in order to make best use of roi and engagements. Lauren's profession in Fortress Surgeon Digital Marketing and media started in the 90's, just as electronic ended up being a viable advertising network.

While at Underscore, she invested three years educating Search Engine Advertising and marketing at the WSE University in Krakow. Among her favorites memories of operating at Underscore was years ago, when they found out exactly how to map Nielsen information to Yahoo's audience base and show out ROI from electronic media to retail purchase.