Citadel, a specialist electronic advertising agency, reveals an expanded search engine optimization service for plastic surgeons, concentrating on online exposure, person interaction, and practice growth. In her previous role as VP of Biddable Media Daga specialized in the advertising of health & health brand names through all lifecycle stages: starting from medical trial employment projects, through the pre-launch market-shaping, launch and promotional stage, ending with license expiration and marketing sunsetting.

A 25-year professional in the medical care marketing and advertising room, Tracey started her career as an agency account person for a range of pharma brands and later spearheaded the advertising and marketing effort to introduce a first-of-its kind website in the glasses and eyecare area.

It was these early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, a basic differentiation in the industry. She believes Underscore is the design for just how media and advertising firms should, and will, evolve in the future.

While at Underscore, she invested 3 years showing Internet search engine Advertising and marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years ago, when they identified how to map Nielsen data to Yahoo's audience base and verify out ROI from Fortress Surgeon Digital Marketing media to retail purchase.