Fortress Surgeon Digital Marketing, a specialist digital advertising and marketing agency, announces a broadened SEO solution for cosmetic surgeons, concentrating on online exposure, patient interaction, and technique growth. Lauren's focus on ROI and interest for locating the important details that transform projects from excellent to great consist of creating a grand scale multivariate test structure using fractional factorial analysis for understanding ROI potential in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing an estimate method for forecasting ROI prior to media investment.
One of the important things Martin delights in most regarding his role is the opportunity to study and understand the subtleties of both established and brand-new markets, and via expanding his understanding of them seek the Holy Grail of product-market fit.
He leads a group of media technique, media preparation, media purchasing and media implementation professionals who collaboratively make certain that project objectives are achieved in order to make the most of engagements and ROI. Lauren's career in digital and media began in the 90's, equally as electronic became a sensible marketing network.
While at Underscore, she invested three years teaching Internet search engine Advertising and marketing at the WSE College in Krakow. Among her favorites memories of working at Underscore was years earlier, when they figured out exactly how to map Nielsen information to Yahoo's target market base and prove out ROI from digital media to retail purchase.