Fortress Surgeon Digital Marketing, a surgeon electronic advertising and marketing firm, reveals an increased SEO service for cosmetic surgeons, concentrating on online presence, client engagement, and practice development. Lauren's focus on ROI and interest for finding the important details that transform campaigns from great to great consist of creating a grand scale multivariate test framework using fractional factorial analysis for recognizing ROI possibility in electronic media throughout Pfizer Rx brand names within the Pfizer for Living profile, and developing a projection technique for anticipating ROI before media investment.
A 25-year veteran in the medical care marketing and advertising space, Tracey started her occupation as an agency account individual for a range of pharma brands and later on pioneered the advertising initiative to release a first-of-its kind website in the eyeglasses and eyecare space.
He leads a team of media technique, media planning, media buying and media execution specialists that collaboratively ensure that campaign objectives are achieved in order to make best use of roi and involvements. Lauren's job in electronic and media began in the 90's, just as digital came to be a feasible advertising channel.
While at Underscore, she invested three years educating Online search engine Marketing at the WSE University in Krakow. Among her favorites memories of operating at Underscore was years earlier, when they identified how to map Nielsen data to Yahoo's audience base and confirm out ROI from digital media to retail purchase.