Citadel, a cosmetic Fortress Surgeon Digital Marketing digital advertising and marketing agency, introduces a broadened SEO solution for plastic surgeons, concentrating on on-line visibility, patient engagement, and method development. In her previous function as VP of Biddable Media Daga specialized in the advertising and marketing of health & health brands via all lifecycle phases: starting from professional test recruitment projects, through the pre-launch market-shaping, launch and promotional phase, finishing with license expiry and marketing sunsetting.

A 25-year professional in the medical care advertising and marketing space, Tracey began her occupation as a firm account person for a selection of pharma brands and later on headed the advertising and marketing initiative to introduce a first-of-its kind portal in the eyewear and eyecare area.

It was these early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, an essential differentiation in the sector. She believes Underscore is the model for just how media and advertising firms should, and will, progress in the future.

While at Underscore, she invested three years instructing Internet search engine Marketing at the WSE College in Krakow. Among her faves memories of working at Underscore was years back, when they found out just how to map Nielsen information to Yahoo's target market base and show out ROI from electronic media to retail purchase.