Fortress Surgeon Digital Marketing, a specialist digital advertising agency, reveals an increased SEO service for plastic surgeons, concentrating on online presence, individual engagement, and practice development. Lauren's focus on ROI and interest for locating the essential details that transform projects from good to wonderful consist of establishing a grand scale multivariate test structure making use of fractional factorial analysis for understanding ROI potential in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing an estimate strategy for predicting ROI before media investment.
A 25-year veteran in the medical care advertising and marketing area, Tracey started her occupation as a company account person for a selection of pharma brand names and later headed the marketing effort to release a first-of-its kind portal in the eyeglasses and eyecare area.
He leads a team of media strategy, media planning, media acquiring and media implementation specialists that collaboratively make certain that project goals are achieved in order to optimize involvements and ROI. Lauren's career in digital and media began in the 90's, just as digital ended up being a sensible advertising and marketing channel.
While at Underscore, she spent three years showing Online search engine Advertising and marketing at the WSE College in Krakow. One of her favorites memories of working at Underscore was years back, when they determined exactly how to map Nielsen data to Yahoo's audience base and show out ROI from digital media to retail acquisition.