Fortress Surgeon Digital Marketing, a doctor electronic advertising agency, reveals an increased search engine optimization solution for plastic surgeons, focusing on online presence, person interaction, and technique growth. In her previous duty as VP of Biddable Media Daga specialized in the marketing of health & wellness brands via all lifecycle stages: beginning with clinical trial employment campaigns, through the pre-launch market-shaping, launch and advertising stage, finishing with license expiration and advertising sunsetting.
A 25-year professional in the medical care advertising and marketing area, Tracey began her occupation as a company account individual for a selection of pharma brands and later pioneered the advertising effort to release a first-of-its kind website in the glasses and eyecare space.
It was these very early examinations that drove Underscore's focus on data driven programs and ROI dimension, a basic distinction in the industry. She thinks Underscore is the model for how media and advertising agencies should, and will, develop in the future.
While at Underscore, she spent three years instructing Search Engine Advertising and marketing at the WSE University in Krakow. Among her favorites memories of operating at Underscore was years back, when they figured out exactly how to map Nielsen data to Yahoo's target market base and confirm out ROI from digital media to retail purchase.