Fortress Surgeon Digital Marketing, a doctor electronic advertising and marketing agency, announces an expanded SEO service for plastic surgeons, concentrating on on-line presence, individual engagement, and practice growth. Lauren's focus on ROI and passion for locating the important details that transform campaigns from good to excellent include creating a grand scale multivariate examination structure utilizing fractional factorial analysis for understanding ROI potential in digital media across Pfizer Rx brands within the Pfizer for Living portfolio, and developing an estimate method for forecasting ROI prior to media financial investment.
A 25-year veteran in the healthcare marketing and advertising space, Tracey began her occupation as an agency account individual for a range of pharma brand names and later on pioneered the advertising and marketing effort to release a first-of-its kind portal in the eyewear and eyecare room.
He leads a group of media approach, media preparation, media purchasing and media implementation experts that collaboratively make certain that project objectives are accomplished in order to optimize roi and interactions. Lauren's occupation in digital and media began in the 90's, equally as digital became a sensible advertising network.
While at Underscore, she invested 3 years educating Internet search engine Advertising at the WSE University in Krakow. Among her faves memories of working at Underscore was years ago, when they figured out exactly how to map Nielsen information to Yahoo's audience base and verify out ROI from electronic media to retail acquisition.