Fortress Surgeon Digital Marketing, a cosmetic surgeon digital advertising firm, introduces an expanded SEO solution for cosmetic surgeons, focusing on on-line presence, patient interaction, and method growth. In her previous function as VP of Biddable Media Daga concentrated on the advertising of wellness & wellness brands with all lifecycle stages: beginning with medical test employment projects, through the pre-launch market-shaping, launch and marketing phase, finishing with patent expiry and advertising sunsetting.

A 25-year veteran in the health care advertising and marketing area, Tracey began her job as an agency account individual for an array of pharma brand names and later headed the marketing effort to release a first-of-its kind site in the eyeglasses and eyecare area.

It was these early tests that drove Underscore's concentrate on data driven programs and ROI measurement, a fundamental differentiation in the market. She thinks Underscore is the model for just how media and advertising and marketing firms should, and will, evolve in the future.

While at Underscore, she invested three years showing Internet search engine Advertising at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they figured out exactly how to map Nielsen data to Yahoo's audience base and confirm out ROI from electronic media to retail purchase.