Citadel, a
Fortress Surgeon Digital Marketing digital advertising firm, introduces an expanded search engine optimization service for plastic surgeons, focusing on on-line visibility, individual interaction, and practice development. In her previous duty as VP of Biddable Media Daga focused on the advertising and marketing of health & wellness brands via all lifecycle phases: beginning with scientific trial employment projects, through the pre-launch market-shaping, launch and advertising phase, ending with patent expiration and marketing sunsetting.
Among the important things Martin enjoys most regarding his function is the possibility to study and recognize the nuances of both brand-new and well established markets, and via expanding his understanding of them try to find the Holy Grail of product-market fit.
He leads a group of media approach, media planning, media purchasing and media implementation specialists who collaboratively guarantee that project goals are attained in order to optimize engagements and ROI. Lauren's occupation in digital and media started in the 90's, just as digital became a sensible advertising and marketing channel.
While at Underscore, she spent three years instructing Internet search engine Advertising at the WSE University in Krakow. Among her faves memories of operating at Underscore was years earlier, when they identified exactly how to map Nielsen data to Yahoo's audience base and prove out ROI from electronic media to retail acquisition.